Developing a dynamic website and marketing initiatives that spoke to the future of Ebenezer Baptist Church and modeled the brand visual that would resonate with their congregants of varying ages.
Website, Social Media Management, Marketing Strategy and Direction
We found that based on their demographics, creating a user-friendly website that was easy to use for older generations, but interactive enough for younger generations would be our best bet. We centered all of our efforts around this common theme, creating graphics and language that held true to the core values of tradition, while pointing their audience toward the future
