UPick the Vibe | Brand Identity + Website

Project

Music moves people, and nationally renown D.J., Robert Owoyele Jr., aka D.J. Nitecrawler is a master at mixing that music. In 2018, he had a brilliant idea - why not let the people pick the music that the DJ plays? He launched his first UPick event in DC. After it's success, he decided to take the event across the US for 2019. D.J. Nitecrawler hired 21five to help take the brand forward. We developed the new brand identity, logo, and website for the 2019 UPick series.

Check out the website at UPickTheVibe.com!

Website
Mockups

Scope of Project

  • Brand Identity
  • Logo
  • Website
  • Mockups

Challenge

Outcome

Videography

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